About Vtrust Realty

Real estate industry has of lately gone through a paradigm shift. Rigidity and complacency which were accepted norms of the industry will now have to be rehabilitated to comply with the regulatory changes. The new reality dictates the principles of Charles Darwin - shape up or ship out! It is now survival of the fittest amongst the developers.

The changing market dynamics means that what was once an industry where consumers were subservient and always taken for granted has now given way to a situation where they are now the focal point of attention. They have a substantial say. Service delivery has become important and a significant determinant of success. But a substantial part of the bandwidth in most real estate companies is consumed in construction and its related activities. Though there has been a decrease in the vagaries on the regulatory and approvals front, the business has become capital intensive and raising capital and servicing it consumes tremendous time and resources of the management. In the process, focus of marketing and sales suffers. Most real estate companies excel in construction management but are challenged by sales and marketing. However, that is the revenue generator and raison d'etre of the business.

Vtrust Realty addresses this challenge. It offers a complete outsourcing model for marketing and sales. Based on strategic marketing tools utilized in FMCG, Automobile and consumer durable industries, we understand and are geared to cater to the digital first world. Vtrust Realty deems that sales and marketing function requires a different DNA than the rest of the organization and hence it needs to be segregated from the other functions. In a rapidly evolving and highly competitive environment, the significance of having expertise that understands the finer nuances of sales and marketing cannot be undermined. At Vtrust Realty we believe in implementing strategies and not just advising, from product to realization of sale. Thereby carrying out the end to end of the function.

Our Vision
To be a leading real estate advisory company where the strength lies in its execution.
Vtrust Realty wants to herald a new way of real estate marketing and sales, based on scientific approach to identifying the right customers, understanding their buying behavior and creating a marketing campaign that is in perfect consonance with their innate needs, and finally creating a service delivery model that not just delivers, but delights the customer.
Mission
To be benchmarked as the most effective sales and marketing real estate advisory company.
The pursuit of Vtrust Realty is to be the first-choice solution provider for real estate companies who wish to address their sales and marketing challenges. It is to be recognized as the benchmark in creation of real estate marketing and sales concepts that are innovative and cost effective.
Corporate Philosophy
To be an equal opportunities player and inculcate a culture of transparency, trust and togetherness at every level of the company.
Corporate Mantra
Am I making a positive difference to my customer today?

Why Vtrust Realty

Allows the developer to focus on their core strengths – construction, finance, approvals and regulatory compliances. Brings in greater accountability and removes the stress of handling vagaries of the sales process and the unpredictability associated with sales. Both the advantages put together lead to timely completion of projects, one of the biggest challenges in the real estate industry today. With Vtrust Realty consumer centricity can be better achieved by the developer, since Vtrust Realty advocates and applies industry best practices.

International markets, especially in the developed world have already adopted outsourcing of sales and marketing process as a more efficient way of doing business since it allows experts to do the job better and in a more cost-effective way. It is a time tested and established model with minimal business risk involved.

A systematic and scientific approach will yield greater per square foot yield and enhance the bottom line, an imperative in the capital-intensive business that real estate is.

Vtrust Realty Way

The fulcrum of Vtrust Realty rests on constantly optimizing the marketing and sales processes. Being fully integrated with client systems it assures them absolute transparency and promulgates provision of real time status of leads and customers alike. The reassurance value to the real estate developer is very high.

Who will Benefit?

Vtrust Realty is ideal for the new age real estate developers who want to early adopt the next best practices in the industry. So also, those who want to work smart; and build a lean team, bringing in operational efficiencies. Last but not the least, those who have initiated challenging real estate projects that require intense focus and strategy heavy marketing and sales push. Projects that require constant innovation and need to achieve sales across diverse target groups.